About us
Nature is nurturing
Open 24/7, our online store welcomes you and your farming community in a supportive and informative environment.
Mixology
Every day, our expert agronomists share insights on the best seed varieties for your crops. Grow wisely.
SEED EXPO 2024
Meet our team
Experienced agronomists committed to your success
Tony Fred
Chief Executive Officer
Founder and chief visionary, John is the driving force behind the company. He loves to keep his hands full by participating in the development of the seed varieties, marketing, and customer experience strategies.
Mich Stark
Chief Commercial Officer
Mich, our experienced Sales Manager, is dedicated to helping our customers find the perfect seeds for their needs. With his expertise and guidance, you can achieve your gardening goals.
Aline Turner
Chief Technical Officer
Emily is one of the iconic people in life who can say they love what they do. She mentors 100+ in-house seed experts and looks after the community of thousands of gardeners.
Iris Joe
Chief Financial Officer
Our team of experts, led by our international seed specialist Iris, is dedicated to providing the best products and services to our customers. We are committed to helping you achieve success in your gardening endeavors.